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All eyes on August 11

Posted July 7th, 2017, 12:03 PM IST

All eyes on August 11

Several Tollywood filmmakers are looking at August 11 to release their films. With the date falling on a Friday, it becomes a long three-day weekend just before Independence Day, so everyone wants to cash in on this long holiday. According to the filmmakers, four films, all of them medium budget, have almost been confirmed for release on this day.

The competition certainly seems set. Nithiin and Megha Akash starrer LIE, directed by Hanu Raghavapudi and Boyapati Srinu’s Jaya Janaki Nayaka starring Bellamkonda Srinivas and Rakul Preet Singh are fighting each other on this day. On the other hand, Rana Daggubati’s much-awaited film, Nene Raju Nene Mantri is all set to clash along with his cousin Naga Chaitanya’s Yuddham Sharanam directed by Krishna Marimuthu. There is going to be a trade business of nearly Rs 115 crore on this date if you look at the combined budgets of all these films.

“It’s like a festival for us. When we launched our film, we fixed 11 August as our release date,” says Anil Sunkara, one of the producers of LIE. He adds that it’s not a problem if two or three films release on the same date. “We can’t compete with a big budget film for a festival date, but on this day, there are only above average films competing with one other. People are in a holiday mood and a five-day holiday comes rarely, so it’s a big advantage for the film,” he says.

Lead actor Nithiin’s earlier film A..Aa.. was a big hit and his fan base has widened with its success. More importantly, this film has been shot mostly in US and yesteryear lead actor Arjun is playing a negative role for the first time ever.

Budgets
-Rs 40 crore
Jaya Janaki Nayaka
Bellamkonda Srinivas, Rakul Preet Singh and Pragya Jaiswal
-Rs 20 crore
Yuddham Saranam
Chaitanya and Lavanya Tripathi
-Rs 16 cr
Nene Raju Nene Mantri
Rana Daggubati, Kajal Aggarwal and Catherine Tresa
-Rs 35 crore
LIE
Nithiin and Megha Akash

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