Mark (Sai Dharam Tej) is the oldest of three siblings, with two sisters and a younger brother. He lives with his mother and sisters, and he is always looking for ways to make money, never giving his time to anyone, not even his girlfriend Ramya (Ketika Sharma). In addition, he is a control freak.

He gets killed in a car accident on his way from Vizag to Hyderabad.

Mark begs Time, also known as Titan (Pawan Kalyan), the god of time, for more time so that he can complete his duties. Titan agrees, but only for the next 90 days.

How will Titan teach Mark the true meaning of life in the next 90 days, and what will Mark do in those 90 days?