Trivikram Srinivas, the man behind 'Bheemla Nayak' as a dialogue writer and the total project coordinator was not much seen at the pre release event today.

Surprisingly, he is the one who personally invited KTR to be the Chief Guest of the event. KTR attended but Trivikram was not seen around.

When inquired, the sources say that Trivikram is upset with Bandla Ganesh's leaked phone call and suspected that the Pawan fans shout 'Bandlanna.. Bandlannaa' as soon as he gets on to the stage. It is known that Bandla Ganesh intigated Pawan fans in the phone call to do so.

So to avoid this kind of insult and total mess up of the event, he conveniently avoided his presence but sat only behind the stage.

He came onto the dais only to greet KTR and left immediately. Though he is the man of words, he didn't give his speech.

Even Suma didn't call him or force him to speak which implies that the instructions came from Trivikram himself.

The tug of war between Bandla Ganesh and Trivikram Srinivas has become bigger with the latest phone call leak in which Bandla used the worst cuss word while talking about Trivikram.

There was some longtime tiff between Trivikram and Bandla Ganesh in a land issue. Now that has taken a new turn and the rivalry became bigger.