Awaiting the posting, the UPSC topper Siddharth Reddy aka Siddhu (Nithiin) spends jolly time in Vizag and falls for Swathi (Krithi Shetty), the sister-in-law of his neighbour Guntalakadi Gurnatham (Vennela Kishore). A few days later, Swathi goes to her hometown Macharla without informing him.

In search of her, he reaches Macharla only to find that the constituency is in the grip of rowdy leader Rajappa (Samuthirakani).

Just as Siddharth lands in the town, he gets confirmation that he is posted as the collector of the Guntur district. The rest of the drama is collector Siddhu vs Rajappa.