Baahubali 2' is releasing this Friday but the distributors have decided to hold benefit shows in maximum number of screens on Thursday night itself in Hyderabad.

Buzz is that the first benefit show may start at 10pm on 27th night, much before USA screenings. The distributors are under pressure to get the amount in short time as they invested on the movie heavily.

Sunil Narang of Asian Films snapped the rights of the movie for Nizam area for whopping Rs 45 Cr (minus service tax).

The first part of "Baahubali" did the lifetime business of Rs 42 Cr in Nizam, all-time record. The film has to collect more than Rs 60 Cr to get profits on this investment. Hence the distributor is going to hold benefit shows in most of the theaters in Hyderabad.

On the other hand, the distributors in Andhra Pradesh have already made arrangements to screen the movie from Thursday late night with continuous shows.

The government officially gave permission to hold six shows per day but the distributors are starting the extra shows from Thursday night itself.

As the film's runtime is nearly three hours (2 hr 51 min), the exhibitors will not get much rest to screens six shows daily.